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The
Psychology of Everyday Things Donald Norman


This book might have been written a decade ago when PCs were
a lot cruder than they are today. Yet I would say without hesitation that this book should
be on the top five list of anyone who writes designs anything, buys anything, writes
computer programs, designs systems or selects software and hardware for their company. It
is an invaluable guide to what can go wrong with the design of everyday objects.
Taking examples from the simplicity of a door which you can't
tell where to push (or whether to pull or push) to the complexity of an airliner or a
nuclear power station, Norman describes the essential principles that any designer should
consider. Sometimes the mistakes are so trivial that you can only assume that those
responsible are practical jokers. Take the oven hob with four plates, organised two by two
in a rectangle. Probably nine out of ten have four control knobs in a row with no possible
way of deducing or remembering which refers to which ring. Yet simply arranging the
controls in a rectangle like the rings would take away any confusion. Trivial, yet rarely
done.
Even the Design Centre doesn't escape attention - a recurrent
theme of Norman's is "it probably won a prize", illustrating the many times when
aesthetics have won over usability, an all to obvious example being the Design Centre
cafeteria. Norman does mention computer systems, but it is not these references to the
days when the graphical user interface of the Mac was a novelty that makes the book
valuable. Instead, every principle that the designers of everyday objects should consider
provides a telling lesson for the design and usability of computer systems than most
designers, programmers and evaluators are still ignoring today.
As if this weren't enough, the book is eminently readable
with lots of entertaining examples from the real world. I think the back cover blurb says
it all, with recommendations from as eclectic a bunch as professors of architecture,
computer science and media technology, Doug Hofstadter, the author of the hypnotic
masterpiece Godel, Escher, Bach, and Isaac Asimov. This book has been out of print for a
while - now it's back, run don't walk to the bookshop (noting along the way all those
exquisitely disastrous examples of design) and buy a copy.
The
Design of Everyday Things

An updated
paperback version of the same book. Ironically the layout of this version
isn't particularly good - bad, non-user oriented design crept in!
See also Norman's new book, Emotional
Design:


- "We are all victimized by the natural perversity of
inanimate objects. Here is a book at last that strikes back both at the objects and at the
designers, manufacturers and assorted human beings who originate and maintain this
perversity. It will do your heart good and may even point the way to correcting
matters."
-
Isaac Asimov

Published by BasicBooks (ISBN 0-465-06709-3) in 1988
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Copyright © Creativity
Unleashed Limited 2006
Last update 13 September 2006
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