A compact book packed full of creativity techniques that can be used to solve problems
and generate new ideas. A great starting point and resource book for your creative
work.
The only way to succeed nowadays is to throw away the rule book. Change is the name
of the game, but innovation doesn't come easily. This is bad news when creativity
is a survival skill. This book acts as an instant catalyst to free up your natural
creativity - creativity that can be bottled up by habit, training or lack of energy.
Instant Creativity provides an easy-to-use action kit bursting with exercises that
will help everyone to make the most of his or her creativity. It gives a broad introduction
to the concepts of creativity, then provides a whole host of simple, proven techniques
that will help you find fresh ideas and solutions.
The book offers over 70 approaches to creative thinking.